10 AI Social Media Management Tools to Use in 2023

Social media usage is on the rise. People spend more time on Instagram, LinkedIn, YouTube, and TikTok.

Publishing content regularly on social media and staying ahead of competitors is hard. It takes a lot of time to plan, schedule, and publish content on each social media channel.

But what if we told you there are AI social media management tools that enhance your social media presence and improve engagement in less time? Sounds interesting?

Let’s dive deeper into AI tools and see how you can get the most out of them.

What Are AI Social Media Management Tools?

As the name suggests, AI social media management tools leverage the power of artificial intelligence and machine algorithms to assist business owners with social media content.

These tools can browse the internet and analyze the content trends in your business niche. They come with powerful features for scheduling, automating, and publishing social media content at a much faster pace compared to social media analysts.

Not only that, these AI tools provide insights into user behavior, engagement, trends, sentimental analysis, and more. Using such comprehensive reports, businesses can understand how the audience perceives their brand and social media campaigns.

All in all, AI social media management tools help businesses improve the process and efficiency with the power of machine learning.

Features of AI Social Media Management Tools

Here are some top reasons to consider incorporating AI-based social media management tools in your content publishing workflow.

✅ Automation: Right from creating social media posts to publishing requires a lot of manual work. AI social media management tools help you automate repetitive tasks like scheduling and publishing content.

✅ Saves Time: Automation of repetitive tasks like content scheduling, publishing posts, and data analysis saves you a lot of time. You can use this time for other creative marketing activities that need human touch, like meeting with clients.

✅ Insights: If you publish content on different social media handles, you need to check the analytics on each platform separately. With a centralized platform in place, tracking data and analyzing insights becomes easier.

✅ Data-driven Decisions: AI social media tools are trained to monitor industry trends, track competitor content activities, and create comprehensive reports. The data collected can help you make informed decisions and adjust your marketing strategy accordingly.

Besides, there are many more reasons for choosing AI social media management tools. Let’s explore some of the most popular tools to automate social media content.

Let’s get started.

ContentStudio

ContentStudio is a data-driven content discovery and social media management platform. It aims at helping businesses organize, manage and schedule their social media content workflow from a single place.

Its AI tech discovers new content and allows you to schedule autopilot posting on Facebook, Instagram, Linkedin, Twitter, Pinterest, Tumblr, WordPress, and Medium.

ContentStudio has an AI writer that can generate post hashtags, add emojis and generate social post images with its AI bot. You also get pre-made templates that can be modified to match the business tone of your tweets, Instagram captions, Facebook posts, and more.

It has a discovery feature that searches for top-performing content in your industry. You can curate pre-suggested trending content and stay up-to-date by scheduling content directly from the ContentStudio dashboard.

Finally, you can check all the post engagements in a single place and assign conversations to your team members for collaboration.

Flick

Flick is an all-in-one shop for Instagram scheduling, hashtags & content analysis tool. It primarily helps you to manage, schedule and grow your Instagram account. It uses the official Instagram API for publishing posts and tracking analytics, and it’s officially approved by Meta.

Using Flick, you can create a visual calendar for future Instagram posts, preview your feed, and access the most popular hashtags. Its Hashtag Search supports 20+ languages, and if the hashtags are discoverable on Instagram, they will be available on Flick.

Flick has an AI Social Media Assistant tool that helps you speed up the brainstorming, writing, and planning process for Instagram. The AI Assistant helps you generate original and engaging content ideas based on the topics you enter within seconds, thereby saving a lot of time on manual work. 

When it comes to brand content, the post ideas and captions created by the AI Social Media Assistant are all original content. You will also be able to set the tone and style of your social media captions to match your branding.

Lately

Lately is an AI-powered social media management and content engine platform that repurposes long-form content into social media posts. It helps you create content copies from your existing long-form blogs, podcasts, and webinars into engaging social media posts. 

Once you’ve logged into the platform, all you need to do is submit an existing content URL and let Lately create content ideas for you. You can check AI-generated content one at a time and make some changes to the content to match your expectations. Lately’s Post Success Rating indicator helps you optimize your content and schedule it through Hootsuite.

With Lately’s advanced control options, you can assign automatic post-reviewer settings before it goes out for publishing. Their parent-child account feature makes content publishing across multiple regions, brands, and products easier from a centralized place.

rapidely

rapidely’s AI can help you in building a customized social media content strategy. By simply entering your goals, niche, content pillars, and tone of voice, the AI magically generates a full strategy with a whole month’s worth of posts all written for you.

This means less time spent brainstorming and more time creating high-quality content that resonates with your audience. In addition, our collaboration tools make it super easy to work seamlessly with team members or clients.

With this tool, you can stay ahead of the game by receiving a full month of personalized content ideas, complete with written captions and visual idea suggestions. The AI technology is designed to match your unique brand or business style, ensuring that every post is tailored exactly to your needs.

One of the most popular features of rapidely is the carousel creation tool. With just a few clicks, you can generate compelling carousels with perfectly structured text on each slide and attention-grabbing captions that keep your followers engaged. 

rapidely also makes sure you’re up-to-date with the latest trends: the platform includes audio trends for reels and ideas on how to use them, and International Days – all designed to maximize your social media engagement, help you stay consistent, and ensure you never run out of ideas!

Copy.ai

Copy.ai is an AI-powered copywriting tool that helps generate content copies for your posts, blog content, social media feeds, and other marketing needs. It’s an easy-to-use tool; you can get started by entering your content topic preface. Next, select the project type and let the AI generator give you multiple content options to choose from.

With Copy.ai’s social media managers, you can create compelling copies for Facebook posts, YouTube descriptions, TikTok scripts, Pinterest descriptions, Instagram captions, and even complete LinkedIn posts.

The platform claims to generate 10 times more social posts than manual efforts. However, you need to evaluate the AI-generated copies and edit the content to match the branding tone of your business. One of the best things about Copy.ai is its 90+ readymade templates to streamline your social media content production.

HelloWoofy

HelloWoofy is an AI-based social media management tool that allows you to create, schedule, and publish social media posts. It offers plenty of settings to automate and streamline your social media content flow.

HelloWoofy uses Natural Language Processing algorithms to analyze and generate hashtags, captions, and emojis for Instagram, Facebook, Twitter, and more. You can set the schedule for posts, and the platform will make publishing save you a lot of manual work.

Their analytics and reporting dashboard provides deep insights into your content performance. You can filter the results by demographics, engagement rates, effectiveness, and other helpful parameters. Overall, its AI-powered technology helps you schedule and automate all your social media channel content.

Cortex

Cortex, powered by artificial intelligence, is an enterprise social media marketing platform that analyzes content from your marketing channels and helps you create engaging content. 

Looking at over 50 features in content posted by brands and their competitors, Cortex creates custom content creation and deployment strategies for any brand. It automates planning, creating, and distributing content on social media in seconds, using machine learning to continuously improve.

With Cortex’s leading visual AI, you can identify new growth opportunities by understanding what drives your content’s performance.

With Cortex, you can also create content briefs and set checkpoints for quality before it goes live for publishing. It integrates with most of the digital asset management software. Plus, you can also track the performance of your content in real time by comparing it with historical data.

Ocoya

Ocoya is a free AI content automation tool for creating and posting attractive social media content such as posts, captions, blogs, and hashtags. The platform strongly integrates with more than 30 social media platforms, which is higher compared to most of the competitors.

You can use Ocoya’s AI assistant to write content for your social media posts in 26 different languages. Next, using their scheduler feature, you can schedule up to 1000 posts in a calendar and post to all social media channels with a simple click from the dashboard.

Ocoya allows you to schedule content for a brief period. So, you can easily collaborate with your teammates and create dedicated workspaces, invite, suggest improvements, and approvals from a single place. 

Postly

Postly is an AI-powered social media management tool that allows you to auto-scheduling, collaborate with your team, and check the performance of your social media content. It supports all the popular social media platforms, including Reddit.

Postly comes with an AI social media content writer that creates custom content for different social media channels in a single click. You can easily schedule 10+ posts daily that will train the AI module to understand your business and make content creation faster. 

Unlike other AI social media tools, Postly does not charge you as per team member when it comes to team collaboration. Whatever plan you purchase, you can onboard unlimited team members on your project without further costs.

MeetEdgar

MeetEdgar helps businesses automate the social media posting process. Users can use MeetEdgar to schedule, organize and publish posts on popular media platforms like Facebook, Twitter, Instagram, and LinkedIn.

It comes with a content recycling feature that allows users to create a categorized library of content. The tool automatically fetches content from the library and reposts the content as per calendar schedule. 

There’s also an analytics dashboard that users can use to track the performance of their social media posts. Users can analyze this data and come up with better marketing decisions.

Final Words

AI is getting better and has the potential to reduce a lot of human efforts. All the AI social media management tools that we discussed aim to save you time and effort.

The tools offer integrations with almost all the widely used social media platforms and enhance the effectiveness of publishing content within a few clicks. You also get the performance reports in a single dashboard and understand how your audience perceives your content.

Overall, it’s a good idea to use AI social media tools and increase your team’s productivity by leveraging the power of artificial intelligence.

Next, check out social media management tools to manage multiple accounts.